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The article is about how one can respond to the fears of the apocalypse. Richard Eckersley has played an informing role on how people can avert and avoid the fear of the apocalypse. The author is swift in identifying that nihilism, activism, and fundamentalism are the dominant ways that people use in reacting to the fear of the apocalypse. The article gives reasons as to why people tend to frame their responses in the three different manners. One of the reasons is because of the likelihood of global calamities, which is a mainstream thinking amid the futurists and scientists. This is a valid reason since it can be supported by the 2005 health synthesis report of the UNEA project that warned about the unsustainable exploitation of ecosystems, which increased the risk of nonlinear adjustments in ecosystems. Another reason why individuals respond this way is because people collectively and individually respond differently on similar ideas of threat and hazard. In addition people act in this way due to the mythic element of the situation that they encounter.

According to the author, adaptation through activism comes out as the only safe approach to the suspicions of the apocalypse. Averting the fear of the apocalypse can be done through the transformation of apocalyptic visions into sustainable futures. The author is remarkably positive on how turning apocalyptic visions into sustainable futures can aid in averting apocalypse. This is true since sometimes it is the fears of improving the well-being that make people have the fear of encountering the future. In addition, the author is very straightforward on how people can transform the fears into a sustainable future, which is through adapting and transforming the situation that people encounter. It is through the adaptation and transforming the situations that individuals create a fresh worldview that is capable of creating a sustainable future.